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The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer's Business
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Helps you understand consumer psychology to drive profits and growth. This title explains how consumers perceive services and shows you how toenhance the customer experience - every time. It identifies and demystifies the psychological triggers behind customer behavior.
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The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer's Business, Sriram Dasu, Richard B. Chase
- Language
- Released
- 2013
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- Title
- The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer's Business
- Language
- English
- Authors
- Sriram Dasu, Richard B. Chase
- Publisher
- McGraw-Hill Education - Europe
- Released
- 2013
- Format
- Hardcover
- ISBN10
- 0071809937
- ISBN13
- 9780071809931
- Category
- Business and Economics
- Description
- Helps you understand consumer psychology to drive profits and growth. This title explains how consumers perceive services and shows you how toenhance the customer experience - every time. It identifies and demystifies the psychological triggers behind customer behavior.