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Branded Beauty explores the history and evolution of the multi-billion dollar global beauty industry as well as the marketing strategies used by those who create and sell beauty products.
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Branded Beauty, Mark Tungate
- Language
- Released
- 2011
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- Title
- Branded Beauty
- Language
- English
- Authors
- Mark Tungate
- Publisher
- Kogan Page Ltd
- Publisher
- 2011
- Format
- Hardcover
- ISBN10
- 0749461810
- ISBN13
- 9780749461812
- Category
- Business and Economics
- Description
- Branded Beauty explores the history and evolution of the multi-billion dollar global beauty industry as well as the marketing strategies used by those who create and sell beauty products.