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Cases in Marketing Management, Kenneth L. Bernhardt, Thomas C. Kinnear
- Language
- Released
- 1991
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- Title
- Cases in Marketing Management
- Language
- English
- Authors
- Kenneth L. Bernhardt, Thomas C. Kinnear
- Publisher
- Irwin
- Released
- 1991
- Format
- Hardcover
- ISBN10
- 0256088322
- ISBN13
- 9780256088328
- Category
- Social sciences, Business and Economics