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Raising the Bar

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In April 2000, Gary Erickson, founder of Clif Bar, turned down a $120 million offer to buy his company. Now, instead of taking it easy for the rest of his life and enjoying a luxurious retirement, he's working harder than ever! In Raising the Bar, Erickson and coauthor Lois Lorentzen show that some things are more important than money.

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Raising the Bar, Gary Erickson, Lois Lorentzen

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Released
2006
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584 Ratings

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