SPORT IS BUSINESS & BUSINESS IS A SPORT

More about the book

A two-time Olympian and former British, Commonwealth, European and World 400 metre sprint champion, Derek Redmond was and is a winner. But, despite everything he achieved, injuries tended to strike at the worst possible moments. Most famously in the 1992 Olympic 400m semi, when his hamstring and his dreams were torn apart. Whatever life threw at Derek, though, he came to understand his response to adversity held the key. So, he focuses on what he can control, not on what he can't, to make sure he finishes his race. In this short read, Derek Redmond tells his gripping story and shares how the skills he learned as a world class athlete can help you achieve your team and personal bests in the business arena.