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Rising tide : lessons from 165 years of brand building at Procter & Gamble, Davis Dyer, Frederick Dalzell, Rowena Olegario
- Spots
- Language
- Released
- 2004,
- Book condition
- Damaged
- Price
- €1.83
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- Title
- Rising tide : lessons from 165 years of brand building at Procter & Gamble
- Language
- English
- Authors
- Davis Dyer, Frederick Dalzell, Rowena Olegario
- Publisher
- Harvard Business School Press
- Released
- 2004
- ISBN10
- 1591391474
- ISBN13
- 9781591391470
- Category
- Marketing and PR