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Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.
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What the Customer Wants You to Know, Ram Charan
- Language
- Released
- 2009
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- What the Customer Wants You to Know
- Language
- English
- Authors
- Ram Charan
- Publisher
- Penguin Books Ltd
- Released
- 2009
- Format
- Paperback
- ISBN10
- 0141036877
- ISBN13
- 9780141036878
- Category
- Business and Economics
- Description
- Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.