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What the Customer Wants You to Know

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Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.

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What the Customer Wants You to Know, Ram Charan

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Released
2009
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(Paperback)
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