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Parameters
- 368 pages
- 13 hours of reading
More about the book
Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand.
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Branding For Dummies, Bill Chiaravalle, Barbara Findlay Schenck
- Language
- Released
- 2014
- product-detail.submit-box.info.binding
- (Paperback)
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