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Marketing Research, David A. Aaker, V. Kumar, George S. Day
- Language
- Released
- 1995
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- Title
- Marketing Research
- Language
- English
- Authors
- David A. Aaker, V. Kumar, George S. Day
- Publisher
- John Wiley & Sons Incorporated
- Released
- 1995
- Format
- Hardcover
- ISBN10
- 0471552542
- ISBN13
- 9780471552543
- Category
- Marketing and PR