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This book explores strategic choices for companies to maintain consistency, using empirical and case studies. Each chapter features real-life examples to highlight key managerial insights, emphasizing practical actions managers can take to navigate various business environments effectively.
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Corporate Diplomacy, Ulrich Steger
- Language
- Released
- 2002
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- (Hardcover)
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- Title
- Corporate Diplomacy
- Language
- English
- Authors
- Ulrich Steger
- Publisher
- Wiley & Sons
- Released
- 2002
- Format
- Hardcover
- ISBN13
- 9780470848906
- Category
- Other textbooks, Ecology, Nature in general
- Description
- This book explores strategic choices for companies to maintain consistency, using empirical and case studies. Each chapter features real-life examples to highlight key managerial insights, emphasizing practical actions managers can take to navigate various business environments effectively.