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Sponsored Links and Trademark Infringement

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This master's thesis explores the legal liability of Internet Service Providers (ISPs) under trademark law, particularly regarding Keyword Advertising. It examines primary and secondary liability, focusing on Google's role and the implications of actual knowledge of infringements. The study aims to clarify distinctions in trademark infringement liability.

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Sponsored Links and Trademark Infringement, Daniel Kalisch

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Released
2011
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