Politics and Motherhood in the Cold War: The American Public Relations

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The 1950s saw the emergence of grassroots movements like the American Public Relations Forum, led by women, aimed at combating communism and socialism. Concurrently, the New Left, represented by groups such as Women Strike for Peace, opposed issues like the Vietnam War and systemic injustices. Both movements employed maternalist rhetoric to recruit and mobilize support, effectively challenging traditional gender roles and gaining political attention during a time when women's societal roles were largely confined to the home.