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The Unmanageable Consumer

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280 pages

More about the book

Focusing on the evolution of consumer thought, this 20th Anniversary Edition delves into ten distinct consumer models, encouraging readers to critically analyze modern consumerism. It highlights key Western traditions and their impact on consumer behavior, making it a thought-provoking exploration of how consumption shapes society today.

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ISBN
9781446298527

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Book variant

2015, paperback

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