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Participation Marketing

Unleashing Employees to Participate and Become Brand Storytellers

Parameters

  • 256 pages
  • 9 hours of reading

More about the book

Utilizing employee advocacy can transform marketing strategies by creating authentic brand messages. This expert blueprint provides insights on how to effectively harness the power of employees as brand ambassadors, enhancing trust and engagement with audiences. By implementing these strategies, organizations can develop a unique marketing channel that fosters deeper connections and promotes their brand effectively.

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Participation Marketing, Michael Brito

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Released
2021
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(Hardcover)
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