Philippine Cinema and the Cultural Economy of Distribution

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The book examines the intricate relationship between culture and economics in Philippine cinema, highlighting the dynamics between mainstream and independent filmmaking. It investigates film distribution and exhibition systems while addressing the impact of business practices on the sustainability of the independent sector. By offering an Asian context often overlooked in film distribution literature, it enriches the discourse on film distribution economics, particularly in a developing country like the Philippines, where piracy is prevalent and normalized. This work is a pioneering exploration of the Philippine film distribution landscape.