The book is currently out of stock
More about the book
Focusing on the importance of sponsorship in modern sports business, this book provides a practical introduction to the subject. It explains essential concepts and surveys the tools necessary for success in the field. Additionally, readers will gain insights from experienced authors who blend industry knowledge with academic expertise, showcasing real-world practices in sport sponsorship.
Book purchase
Sport Sponsorship Insights, Gashaw Abeza, Mark Harrison (enseignant).), Norm O'Reilly
- Language
- Released
- 2021
We’ll notify you via email once we track it down.
Payment methods
- Title
- Sport Sponsorship Insights
- Language
- English
- Publisher
- Taylor & Francis Ltd
- Publisher
- 2021
- Format
- Hardcover
- Pages
- 138
- ISBN13
- 9780367723941
- Category
- Sport
- Description
- Focusing on the importance of sponsorship in modern sports business, this book provides a practical introduction to the subject. It explains essential concepts and surveys the tools necessary for success in the field. Additionally, readers will gain insights from experienced authors who blend industry knowledge with academic expertise, showcasing real-world practices in sport sponsorship.