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The book argues for the integration of ethical and socially responsible practices as essential components for achieving high performance and global success in business. It emphasizes that prioritizing these values not only enhances corporate reputation but also drives sustainable growth and profitability. Through compelling examples and insights, the author illustrates how ethical behavior can lead to a competitive advantage in today's interconnected marketplace.
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Liberating the Corporate Soul, Richard Barrett
- Language
- Released
- 2015
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Liberating the Corporate Soul
- Language
- English
- Authors
- Richard Barrett
- Publisher
- Taylor & Francis
- Released
- 2015
- Format
- Hardcover
- Pages
- 246
- ISBN13
- 9781138131088
- Category
- Business and Economics
- Description
- The book argues for the integration of ethical and socially responsible practices as essential components for achieving high performance and global success in business. It emphasizes that prioritizing these values not only enhances corporate reputation but also drives sustainable growth and profitability. Through compelling examples and insights, the author illustrates how ethical behavior can lead to a competitive advantage in today's interconnected marketplace.