Circling the Bases: Essays on the Challenges and Prospects of the Sports Industry

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Exploring the evolving landscape of sports in America, this book delves into the business strategies, technological advancements, and cultural shifts shaping the industry. It examines the impact of digital media, fan engagement, and emerging trends, providing insights into how organizations can adapt and thrive in a competitive environment. Through expert analysis and case studies, readers gain a comprehensive understanding of the challenges and opportunities that lie ahead for sports businesses.