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More about the book
Designed specifically for postgraduate students in strategy, this engaging text offers practical insights tailored for MBA programs. It combines theoretical frameworks with real-world applications, making complex concepts accessible and relevant. The book emphasizes critical thinking and strategic analysis, equipping students with the tools needed to navigate contemporary business challenges effectively.
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Making Strategy, Fran Ackermann, Colin Eden
- Language
- Released
- 2011
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- Title
- Making Strategy
- Subtitle
- Mapping Out Strategic Success
- Language
- English
- Authors
- Fran Ackermann, Colin Eden
- Publisher
- Sage Publications Ltd
- Publisher
- 2011
- Format
- Paperback
- Pages
- 376
- ISBN13
- 9781849201209
- Category
- Business and Economics
- Description
- Designed specifically for postgraduate students in strategy, this engaging text offers practical insights tailored for MBA programs. It combines theoretical frameworks with real-world applications, making complex concepts accessible and relevant. The book emphasizes critical thinking and strategic analysis, equipping students with the tools needed to navigate contemporary business challenges effectively.