Communicating Creativity

Focusing on the interplay between communication and creative practice, this book challenges traditional notions of creativity as an individual trait. It argues that creativity is shaped by diverse discourses influenced by socio-historical contexts and values. Utilizing methods such as corpus linguistics, ethnography, and multimodal analysis, the author presents a nuanced exploration of creativity in university art and design studios. This work is particularly relevant for students and scholars in discourse analysis, creativity, applied linguistics, and art education.