The book is currently out of stock
More about the book
Focusing on business modeling for small and medium-sized enterprises (SMEs), this monograph revisits established theories on innovation, including the Zahra and George model of absorptive capacity and Chesbrough's open innovation. It introduces a novel 'open innovation bridge - a Tangram model' that highlights essential components of open innovation in SMEs. A unique aspect is the author's incorporation of gamification, providing a tool for designing effective open innovation business models tailored to the needs of SMEs.
Book purchase
Open Innovation Business Modeling, João Leitão
- Language
- Released
- 2019
- product-detail.submit-box.info.binding
- (Paperback)
We’ll email you as soon as we track it down.
Payment methods
No one has rated yet.