Statistical Methods for Business Data Analysis Using SPSS

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Focusing on the use of SPSS Software, this book provides a comprehensive introduction to statistical techniques for analyzing business data, tailored for students without prior experience. It adopts a step-by-step approach, enhancing students' confidence in their analytical skills and demonstrating SPSS's capabilities for data analysis and presentation. Suitable for undergraduates and postgraduates in Business and Economics, it serves as a valuable reference for courses in statistical methods and is beneficial for researchers in various social science fields.