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Research Methods
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Focusing on research methodology in management and business, this guide offers concise, modular content to help students navigate their projects effectively. It introduces a new chapter on qualitative data analysis, addressing a common area of interest. The accompanying student website provides practical support for writing proposals, structuring dissertations, and data collection. With a step-by-step approach, the authors cover essential topics like observational methods and data analysis, making it an invaluable resource for MBA and degree program students tackling research for the first time.
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Research Methods, David Crowther, Geoff Lancaster
- Language
- Released
- 2008
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- Title
- Research Methods
- Language
- English
- Authors
- David Crowther, Geoff Lancaster
- Publisher
- Taylor & Francis
- Released
- 2008
- Format
- Paperback
- Pages
- 304
- ISBN13
- 9780750689533
- Category
- Business and Economics
- Description
- Focusing on research methodology in management and business, this guide offers concise, modular content to help students navigate their projects effectively. It introduces a new chapter on qualitative data analysis, addressing a common area of interest. The accompanying student website provides practical support for writing proposals, structuring dissertations, and data collection. With a step-by-step approach, the authors cover essential topics like observational methods and data analysis, making it an invaluable resource for MBA and degree program students tackling research for the first time.