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Exploring the evolution and impact of communication theories, this book delves into various frameworks that shape our understanding of human interaction. It examines key concepts, historical developments, and the contributions of prominent theorists, providing insights into how communication influences society, culture, and personal relationships. The text serves as a comprehensive resource for students and professionals seeking to grasp the complexities of communication in a rapidly changing world.
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Theories of Communication, Marshall McLuhan, Eric McLuhan
- Language
- Released
- 2011
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- Title
- Theories of Communication
- Language
- English
- Authors
- Marshall McLuhan, Eric McLuhan
- Publisher
- Peter Lang
- Publisher
- 2011
- Format
- Hardcover
- Pages
- 268
- ISBN13
- 9781433112133
- Category
- Social sciences, Marketing and PR
- Description
- Exploring the evolution and impact of communication theories, this book delves into various frameworks that shape our understanding of human interaction. It examines key concepts, historical developments, and the contributions of prominent theorists, providing insights into how communication influences society, culture, and personal relationships. The text serves as a comprehensive resource for students and professionals seeking to grasp the complexities of communication in a rapidly changing world.