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Quest for the Perfect Strawberry
A Case Study of the California Strawberry Commission and the Strawberry Industry: A Descriptive Model for Marketing Order Evaluation
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The book offers unique insights into the strawberry industry's marketing strategies, drawing on the author's extensive experience as an insider. It presents previously unavailable information that is essential for anyone interested in understanding the dynamics of this sector.
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Quest for the Perfect Strawberry, Herbert Baum
- Language
- Released
- 2005
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- Title
- Quest for the Perfect Strawberry
- Subtitle
- A Case Study of the California Strawberry Commission and the Strawberry Industry: A Descriptive Model for Marketing Order Evaluation
- Language
- English
- Authors
- Herbert Baum
- Publisher
- iUniverse
- Released
- 2005
- Format
- Paperback
- Pages
- 232
- ISBN13
- 9780595377084
- Category
- Business and Economics
- Description
- The book offers unique insights into the strawberry industry's marketing strategies, drawing on the author's extensive experience as an insider. It presents previously unavailable information that is essential for anyone interested in understanding the dynamics of this sector.