Unified Communications - Competive Advantage in a Global World

Unified Communications integrates various communication media, such as telephony, email, and video conferencing, utilizing internet protocols and web standards. The essay highlights the competitive advantages of this integration, including faster decision-making, improved coordination among globally dispersed teams, and cost efficiency. It also addresses the challenges faced by organizations in adopting these technologies, noting that only a few enterprises have successfully implemented them. Concrete experiences from early adopters are compared with theoretical expectations, providing insight into practical applications.