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Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.
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Crafting and Executing Strategy, Collective
- Language
- Released
- 2017
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Crafting and Executing Strategy
- Language
- English
- Authors
- Collective
- Publisher
- McGraw Hill
- Released
- 2017
- Format
- Paperback
- ISBN10
- 0077175158
- ISBN13
- 9780077175153
- Category
- Marketing and PR
- Description
- Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.