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Politics, Media, and Modern Democracy
An International Study of Innovations in Electoral Campaigning and Their Consequences
Authors
302 pages
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The book explores how the modern model of election campaigning, characterized by mass media use, personalized strategies, and professionalization, has influenced electoral politics globally. Contributions from international scholars analyze various democracies, including established, emerging, and those under pressure, highlighting the impact of high-tech campaigns in countries like the U.S., Britain, and Venezuela. This comprehensive examination serves as a valuable resource for scholars and students interested in political communication, parties, and comparative politics.
Book variant
1996, paperback
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