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Using Google Trends in Real Estate Research

Definition, State of the Art, Strengths and Weaknesses, Threats and Opportunities for Real Estate Research based on Google Trends

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The thesis explores the effectiveness of Google Trends as a tool for real estate research, examining its current application in the field. It includes a detailed introduction to Google Trends and provides an overview of various research areas utilizing this service. A SWOT analysis is conducted to evaluate the strengths, weaknesses, opportunities, and threats of using Google Trends in real estate. The paper concludes with insights on its overall potential for enhancing real estate research methodologies.

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ISBN
9783668452459
Publisher
GRIN Verlag

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Book variant

2017, paperback

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