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Focusing on the intersection of culture and international business, this book delves into how various cultural factors, demographics, and belief systems shape business practices across different regions. It offers students a comprehensive understanding of cross-cultural management, equipping them with the knowledge to navigate the complexities of global commerce effectively.
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Cross-Cultural Management, Mai Nguyen-Phuong-Mai
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- Released
- 2019
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- (Paperback)
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