PROMOT INNOV NEW VENTURES & SMALL- & MEDIUM-SIZED ENTERPRISE

The book explores the evolution of innovation and entrepreneurship as distinct disciplines, tracing their roots to scholars like Joseph Schumpeter and Peter Drucker. It highlights the divergence in focus, with entrepreneurship concentrating on individual startups and small businesses, while innovation emphasizes corporate research and development. This separation has led to limitations in both fields, as entrepreneurship often overlooks broader systemic influences, and innovation is overly tied to corporate structures. The work calls for a reintegration of these domains for a more comprehensive understanding.