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- Pages
- 136 pages
- Reading time
- 5 hours
More about the book
Engaging with the modern metropolis as a resource for corporate innovation is at the heart of this book. It introduces the concept of "urban innovation networks," emphasizing the collaboration between various institutional players like Audi, Ikea, and cultural institutions. By integrating actor-network theory with management and urban sociology, the author presents a fresh perspective on how companies can harness urban environments to foster innovation, reshaping our understanding of capitalism and space in contemporary society.
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Urban Innovation Networks, Alexander Gutzmer
- Language
- Released
- 2016
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Urban Innovation Networks
- Subtitle
- Understanding the City as a Strategic Resource
- Language
- English
- Authors
- Alexander Gutzmer
- Publisher
- Springer International Publishing
- Released
- 2016
- Format
- Paperback
- Pages
- 136
- ISBN13
- 9783319370743
- Category
- Social sciences, Business and Economics, Geography / Topography, Ethnography, Political Science / Politics
- Description
- Engaging with the modern metropolis as a resource for corporate innovation is at the heart of this book. It introduces the concept of "urban innovation networks," emphasizing the collaboration between various institutional players like Audi, Ikea, and cultural institutions. By integrating actor-network theory with management and urban sociology, the author presents a fresh perspective on how companies can harness urban environments to foster innovation, reshaping our understanding of capitalism and space in contemporary society.