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How to Tap Into the Power of Traditional & Social Media to Massively Improve Your Profile & Profits

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Alan Stevens

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Pages: 168 pages
Reading time: 6 hours

Marketing and PR

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This guide offers strategies for effectively integrating public relations across various media platforms, including traditional outlets like print, radio, and television, as well as digital channels such as blogs, social media, and podcasts. It emphasizes the importance of a cohesive approach to PR that leverages the strengths of each medium to enhance brand visibility and engagement. Readers will learn how to craft messages that resonate across different formats and audiences, ensuring a unified PR strategy.

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Ping, Alan Stevens

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Released: 2009
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Title: Ping
Subtitle: How to Tap Into the Power of Traditional & Social Media to Massively Improve Your Profile & Profits
Language: English
Authors: Alan Stevens
Publisher: Rethink Press Limited
Released: 2009
Format: Paperback
Pages: 168
ISBN13: 9781905430703
Tags: Marketing and PR
Rating: 3.5 out of 5
Description: This guide offers strategies for effectively integrating public relations across various media platforms, including traditional outlets like print, radio, and television, as well as digital channels such as blogs, social media, and podcasts. It emphasizes the importance of a cohesive approach to PR that leverages the strengths of each medium to enhance brand visibility and engagement. Readers will learn how to craft messages that resonate across different formats and audiences, ensuring a unified PR strategy.