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Focusing on the digital marketplace, the book outlines an 11-Step plan designed for chefs, restaurateurs, and food-service professionals to enhance their branding and boost revenue. Author Mark Garcia emphasizes the importance of strategic positioning and aims to empower culinary professionals to amplify their message. He believes that their success can drive meaningful change in food production and service practices, ultimately benefiting society.
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How to Become a Rock Star Chef in the Digital Age, Mark Garcia
- Language
- Released
- 2017
- product-detail.submit-box.info.binding
- (Paperback)
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