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The book emphasizes the human elements involved in producing multimedia, offering insights for both buyers and sellers. It combines practical advice with real-world anecdotes from the author's 25 years of experience, sharing valuable lessons learned through various projects. By focusing on the interpersonal dynamics and challenges in the multimedia industry, it provides a unique perspective that goes beyond technical aspects, making it a useful resource for navigating the complexities of multimedia services.
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Buying and Selling Multimedia Services, Gerry Souter
- Language
- Released
- 1997
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Buying and Selling Multimedia Services
- Language
- English
- Authors
- Gerry Souter
- Publisher
- Taylor & Francis Ltd (Sales)
- Released
- 1997
- Format
- Paperback
- Pages
- 244
- ISBN13
- 9780240802725
- Category
- Art / Culture
- Description
- The book emphasizes the human elements involved in producing multimedia, offering insights for both buyers and sellers. It combines practical advice with real-world anecdotes from the author's 25 years of experience, sharing valuable lessons learned through various projects. By focusing on the interpersonal dynamics and challenges in the multimedia industry, it provides a unique perspective that goes beyond technical aspects, making it a useful resource for navigating the complexities of multimedia services.