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- 184 pages
- 7 hours of reading
More about the book
George Gerbner, a pivotal figure in media scholarship, revolutionized communication theory through his critical examination of mass media. His insights reshaped our understanding of media industries, the narratives they convey, and their broader social and cultural effects. Gerbner's work highlights the significance of media messages and their influence on society, making a lasting impact on the field of communication research.
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George Gerbner, Michael Morgan
- Language
- Released
- 2011
- product-detail.submit-box.info.binding
- (Hardcover)
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