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Focusing on the key principles that drive long-term business success, the author analyzes 30 years of research on leading companies like Microsoft, Apple, and Google. He identifies six fundamental strategies that enable organizations to adapt and thrive amidst market and technological shifts. This insightful exploration provides valuable guidance for businesses aiming to navigate the complexities of the modern landscape effectively.
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Staying Power, Michael A. Cusumano
- Language
- Released
- 2012
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- (Paperback)
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