The representation of gender roles in Disney movies

The paper explores the significant impact of media on self-perception and societal views, particularly focusing on children's media produced by the Walt Disney Company since 1937. It examines various media types, including television, movies, and advertisements, highlighting how these influence children's understanding of themselves and the world around them. The representation of gender within Disney's content is analyzed, revealing the diverse traits and images portrayed, which contribute to shaping children's perceptions and societal norms.