The Art of the Public Grovel

More about the book

The book explores the art of public confession, emphasizing how strategic admissions of guilt can salvage a public career, even in the face of scandal. Drawing on examples like Bill Clinton, it outlines essential components of an effective apology, inspired by evangelical confession techniques. By navigating the delicate balance between honesty and image management, individuals can potentially overcome public scrutiny and maintain their positions in politics and other fields.