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This book is a masterclass in display advertising, written by one of the industry's most respected experts, Frank Alvah Parsons. Parsons explores the art behind creating effective advertising campaigns, offering valuable insights and advice for anyone involved in the advertising industry or interested in the art of persuasion.
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The Art Appeal In Display Advertising, Frank Alvah Parsons
- Language
- Released
- 2023
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- (Hardcover)
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