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At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.
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Guerrilla Marketing Attack, Jay C. Levinson
- Inscriptions / underlining
- Traces of moisture / spills
- Language
- Released
- 1989
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Guerrilla Marketing Attack
- Language
- English
- Authors
- Jay C. Levinson
- Publisher
- Houghton Mifflin
- Released
- 1989
- Format
- Paperback
- ISBN10
- 0395502209
- ISBN13
- 9780395502204
- Category
- Marketing and PR
- Description
- At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.