Gilles Lipovetsky is a French philosopher and sociologist whose work focuses on the analysis of the modern world from the latter 20th century to the present. His writings delve into themes such as globalization, consumerism, modern culture, and individualism, tracing the evolution of society through distinct periods. Lipovetsky critically examines how these forces shape contemporary society and individuals, offering a profound insight into the transformations of human existence in the age of hypermodernity. His distinctive style is marked by deep perception and the ability to connect philosophical concepts with everyday reality.
The term 'postmodernity' has been used to describe that historical transformation of the late 20th century when the institutional breaks holding back individual emancipation disintegrated, thereby giving rise to the full expression of individual desires and the quest for self-fulfilment.
Exploring the evolution of fashion over two millennia, Gilles Lipovetsky argues that the modern emphasis on appearance and superficiality promotes the common good. By examining clothing, bodily behavior, and sexual dynamics, he reveals how fashion has transitioned from an elite privilege to a means of popular expression, mirroring the rise of democratic values. Contrary to Tocqueville's concerns about passive mass culture, Lipovetsky posits that contemporary fashion fosters individuality and choice, enhancing the potential for a politically engaged society.