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Procurement Marketing

A Strategic Concept

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  • 200 pages
  • 7 hours of reading

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Recognized for its outstanding contribution to the field, this book delves into innovative strategies and best practices in supply management. It emphasizes the importance of effective supply chain collaboration, risk management, and sustainability, offering insightful case studies and expert perspectives. Readers will gain valuable tools to enhance their supply management skills and drive organizational success. This comprehensive guide is essential for professionals seeking to navigate the complexities of modern supply chains.

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Procurement Marketing, Udo Koppelmann

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Released
2010
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