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Developing a company's future strategy is an important and complex task and is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples.
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Process-based strategic planning, Rudolf Grünig
- Language
- Released
- 2011
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- Title
- Process-based strategic planning
- Language
- English
- Authors
- Rudolf Grünig
- Publisher
- Springer
- Publisher
- 2011
- Format
- Hardcover
- ISBN10
- 3642167144
- ISBN13
- 9783642167140
- Category
- Business and Economics
- Description
- Developing a company's future strategy is an important and complex task and is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples.