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Food Advertising

Nature, Impact and Regulation

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Pages
312 pages
Reading time
11 hours

More about the book

Focusing on the impact of food advertising on children, this book critiques the scientific evidence surrounding its prevalence and effects amid rising concerns about childhood obesity. It highlights how poor dietary choices are often influenced by marketing strategies from the food and beverage industries, particularly those promoting unhealthy products. By reviewing global studies, it assesses children's food preferences and health outcomes, while also addressing the necessity for improved food regulation, advertising standards, and consumer education regarding nutrition.

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Food Advertising, Barrie Gunter

Language
Released
2016
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(Hardcover)
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