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Based on numerous interviews, the book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the Post Jobs Era. While INSIDE APPLE provides a detailed investigation into the unique company, its lessons about leadership, product design and marketing are universal.
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Inside Apple, Adam Lashinsky
- Language
- Released
- 2012
- product-detail.submit-box.info.binding
- (Paperback)
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