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Competitive Advantage: Creating and Sustaining Superior Performance

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Introduces a tool that may be used to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service.

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There are currently of book Competitive Advantage: Creating and Sustaining Superior Performance (1985) in stock.

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Competitive Advantage: Creating and Sustaining Superior Performance, Michael E. Porter

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Language
Released
1985
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(Hardcover),
Book condition
Damaged
Price
€1.84

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