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The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth
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An ad tech exec at Hearst reveals the next generation of marketing-and provides the insight and know-how for leveraging it
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The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth, Mike Smith
- Language
- Released
- 2017
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- Title
- The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth
- Language
- English
- Authors
- Mike Smith
- Publisher
- McGraw-Hill Education - Europe
- Released
- 2017
- Format
- Hardcover
- ISBN10
- 1259835685
- ISBN13
- 9781259835681
- Category
- Business and Economics
- Description
- An ad tech exec at Hearst reveals the next generation of marketing-and provides the insight and know-how for leveraging it