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Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference.
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The Dragonfly Effect, Jennifer Aaker, Andy Smith, Carlye Adler, Dan Ariely
- Language
- Released
- 2010
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- (Hardcover)
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