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Focusing on strategies for value creation, this book provides a comprehensive guide to developing service businesses. It explores various approaches that can enhance service offerings and drive growth, making it a valuable resource for entrepreneurs and business leaders seeking to optimize their service strategies.
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Service Business Development, Thomas Fischer, Heiko Gebauer, Elgar Fleisch
- Language
- Released
- 2012
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Service Business Development
- Language
- English
- Authors
- Thomas Fischer, Heiko Gebauer, Elgar Fleisch
- Publisher
- Cambridge University Press
- Released
- 2012
- Format
- Hardcover
- Pages
- 320
- ISBN13
- 9781107022454
- Category
- Business and Economics
- Description
- Focusing on strategies for value creation, this book provides a comprehensive guide to developing service businesses. It explores various approaches that can enhance service offerings and drive growth, making it a valuable resource for entrepreneurs and business leaders seeking to optimize their service strategies.